view the work
In 2010, I traded in my 9-5 desk job to combine my love for skateboarding, BMX, music, design, and fashion into an 1100 sq. ft. retail store north of Boston called LGNDS. I later relocated the shop to Tucson, AZ but eventually abandoned the brick-and-mortar concept to focus on building LGNDS as a lifestyle clothing brand back in Boston. The project is on hiatus but gave me the opportunity to design branding, apparel, retail spaces, trade show booths, and everything in between.